Search Engine Optimization (SEO)
When potential customers search for your business, you want to be the top result on Google. The same goes for Bing and Yahoo. People don’t scroll too far down the results page to find what they want. We ensure your content will boost traffic and bring target audiences to your site.
Working with Blue Compass will increase your website’s rankings on search engine results pages (SERPs), using the keywords that matter most to your audience. Our SEO audits go over your online presence, revealing problem areas holding your website back, as well as strengths you might not be taking advantage of, and put forth a plan that will move you up the page in search engine results.
Why Choose Blue Compass to be Your SEO Partner?
Blue Compass team members regularly attend national digital marketing conferences that give valuable insights into the latest trends in search engine optimization (SEO). We have had conversations with industry leaders from companies like Google and Bing, such as Matt Cutts, Tim Reis, and Duane Forrester. We aren’t taking guesses at what we think will work; we get the details right from the source.
Our SEO involves in-depth research that reveals keyword intent to help your company rank competitively in search results. We target your audience based on demographics like age, location and interests, and identify keywords that will bring them to your website and increase your domain authority.
As your SEO partner, our team can edit, enhance and create new web page copy, meta titles and meta descriptions that draw in more visitors, as well as the search engine bots that rate and rank your page. Search engine ranking standards change on a regular basis, and things like broken links and outdated or duplicate content can hurt your ranking. We make sure there are no little kinks throwing things off.
Did you know SEO goes much deeper than just keyword intent? Your website’s code has a tremendous influence on its ability to rank in search. Often, it’s the programming that’s holding a site back. Let us diagnose the quality of your code, and then unlock the benefits of technical SEO for your site. Using the power of semantic search, we can add schema to your site to provide search bots with the info they’re seeking and set your pages up for maximum visibility.
Conversion Rate Optimization (CRO)
With conversion rate optimization (CRO), we can optimize your landing pages to be more effective and garner more conversions. While visits are nice, we want the people coming to your page to do what you brought them there to do. We adjust pages using tools like heatmapping (real-time analytics of your site) and A/B testing (comparing how small changes affect performance) to find out what works best for your audience.
Online PR Capabilities (Backlink Strategy)
Our team will make sure the word is out about your product or service with the help of online PR. We utilize connections with influencers, industry-leading websites and bloggers to make sure your business has the backlinks and mentions it needs for prominent Google placement. Every piece of our work, such as our content management system (CMS), is built with SEO in mind.
YouTube SEO Tactics
Wish your online videos had more views? YouTube is the second largest search engine in the world. Because of that, our SEO doesn’t stop at your website. Our effective YouTube and Vimeo SEO work will make sure your videos become more visible and help steer more traffic to your site and content.
Expert SEO Audit and Analysis
Using more than a dozen tools, we track every metric imaginable. We carefully monitor SERPs and traffic on not only your site but your main competitors’ as well. Analytics help you stay competitive and let you counter competitors’ strategies. You will receive clear, easy-to-understand reports on a monthly basis to gauge ROI.
Whatever the depth of SEO your company is looking for, we will make sure your website content is more easily found on search engines. Our analysis of your site will provide a strategy and implementation process to increase your search engine performance.
Get A Search Engine Optimization Quote
Blue Compass offers a free SEO quote. Simply contact us below.