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Aiming to enhance a digital marketing effort of your choice—search engine optimization (SEO), search engine marketing (SEM) or social media marketing—our consulting services help you make impactful marketing decisions in line with your strategic goals. We're an experienced digital marketing consultant and partner available to provide direction, drive results and advance your online presence. Our digital marketing and SEO consulting services fit seamlessly alongside existing marketing initiatives as you strive for next-level outcomes.
Digital marketing consulting services allow us to start a conversation about marketing priorities top of mind for your team right now. Whether you're struggling to deliver results you've been counting on or simply seeking external digital marketing advice from an expert engaged in it every day, we offer ongoing guidance for core digital marketing campaigns like SEO, SEM and social media.
Our team at Blue Compass has a breadth of experience helping a wide range of clients—from family-owned businesses to Fortune 500 companies—perform their best online. From B2C to B2B, hyper-niche to mainstream, businesses in a multitude of industries across the United States trust us to guide their digital efforts with expert insights. By working with us as your digital marketing consultant, you gain a partner for your choice of digital marketing tactic: SEO, SEM or social media marketing. You can expect monthly consultation check-ins (virtually or in-person) to follow up on past suggestions and move forward with new strategic recommendations related to the service line you're seeking guidance for.
Many marketing teams are tasked with managing all components of a business' marketing strategy, encompassing print, in-person networking, social media, SEO, broadcast, content marketing and more. A major benefit of working with us as your SEO and digital marketing consultant is our dedication to exclusively digital efforts. Since we work full-time on marketing solutions like SEO, SEM and social media, we're able to seamlessly integrate with your team to provide tailored digital marketing advice. Our seasoned digital marketing and SEO experts offer unbiased perspective on what digital tactics make the most sense based on your goals so you can prioritize the to-do items that will pay off the most.
If it doesn’t make fiscal sense to expand your team internally or work with an agency for a full suite of marketing services, consulting is a smart way to gain efficiencies and maximize your ROI. Our team at Blue Compass has access to advanced tools and technology to provide clear direction on what digital marketing moves will benefit your business the most. We also have a strong training background teaching digital marketing best practices to marketing professionals and teams. If you have all of the resources to execute marketing campaigns but need a strategic partner to help you navigate the digital landscape, digital marketing consulting services are a cost-effective solution to support your efforts.
Digital marketing and SEO consulting services are designed for clients with dedicated marketing resources and hands-on capabilities seeking strategic guidance for solutions they can then implement and execute internally. For example, if you're a marketing party of one for a small business or the business owner absorbing all marketing duties, digital marketing consulting can help you focus your efforts on impactful campaigns.
If you are part of a larger marketing team but curious how to take your digital progress to the next level, we're happy to be that outside perspective for you to execute successful strategies. Our digital marketing consulting services are about optimizing and enhancing your existing efforts, not replacing them or taking them over. For timely digital marketing advice, look no further than our team of experts.
If you're interested in working with us as your digital marketing consultant, you should have an idea of which core service area you want us to be involved in. We provide search engine optimization (SEO) consulting, search engine marketing (SEM) consulting and consulting for social media marketing. Before we begin our consulting relationship, we'll conduct a thorough audit related to your chosen service line so we can come to you with ideas and solutions out of the gate. This includes insight into the competitive landscape of your industry, your campaign settings and key performance metrics for growth opportunities. We act as an extension of your team to guide productive discussions monthly, helping you refine and grow a priority area of your strategy to better leverage digital in your marketing toolkit.
Our digital marketing team has a strong SEO background, with second-to-none technical expertise eliminating SEO errors, developing schema markup and optimizing sitemaps. If SEO is a strong focus for your business, utilize our SEO consulting services to gain strategic recommendations ranging from technical SEO to on-page SEO. Potential areas we can complement your existing efforts on include suggestions for valuable page optimizations, Google Business Profile tips to take advantage of local search, technical SEO needs, keyword ideas and more.
From responsive search ads to Performance Max campaigns, we're in tune with the latest Google Ads best practices to drive success in paid search. SEM consulting can look like whatever you need it to for improved campaign performance. We're regularly in the weeds of the Google Ads platform and can spot areas of opportunity and what's working well within your settings. Our digital marketing advice can include bidding strategy updates, bid adjustments, ad optimizations, suggestions for interpreting reports and more.
Reaching your desired audience through paid social ads requires ongoing optimization to improve ad performance, increase reach and generate conversions. Our social media marketing consulting services focus on strengthening your paid social efforts. We make strategic recommendations to optimize your existing campaigns with your target audience and social goals in mind. Opportunity areas include analyzing results to make strategic optimizations, refining targeting, reallocating ad spend to maximize conversions and more.
Digital marketing doesn't have to be something you take on alone—not when our experts are deeply ingrained in SEO, SEM and social media marketing every day and available as your partner for trusted digital marketing advice. To get started with our digital marketing consulting services, let us know how we can support you or your team. We look forward to hearing from you and working together to enhance your digital presence!
Contact the Blue Compass team today. Together we will examine your needs and lay out a plan for taking your digital presence to the next level.