U of Blue

Date: Thursday, Feb. 7, 2019 1:00 p.m. - 4:00 p.m.

Location: The Blue Compass office at 1601 48th St. West Des Moines, IA 50266

Event Information

Presented by: Drew Harden and Katrina Reger

Topics Covered: SEO, Page Optimization, Content Marketing, Website Analytics, UX

Discover the SEO secrets our experts use to boost our clients' websites and business. President Drew Harden and Digital Marketing Manager Katrina Reger will share Blue Compass' SEO best practices and reveal actual examples of the tactics and results of their search marketing campaigns. You'll come away with a deeper understanding of SEO basics and new insights into more advanced practices that can help you outrank competitors. In this half-day training, you will learn:

  • The current state of Google and SEO
  • The latest SEO best practices that you should be implementing
  • How to write blog articles that become more visible in search engines
  • Best UX practices that will make visitors more likely to convert on your web pages
  • Local SEO and Google Maps insights to help you rank better in your location
  • Keyword research 
  • Technical SEO insights that will allow you to find and fix errors that are holding your site back
  • Google Analytics and Google Search Console tips to help with your SEO goals
  • Where SEO is headed in the future
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