Web & Mobile Advice: The University of Blue

Melanie Schriver Joins Blue Compass

We are excited to announce that communication strategist Melanie Schriver has joined our team as a project manager. With more than a decade of marketing and advertising experience, Melanie is well known for her extensive marketing expertise and incredible passion for her clients' success.

How to Promote Creativity and Collaboration in Your Office

Last year, we had the opportunity to build out a new office. Our goal was to create an environment that encouraged as much collaboration and creativity as possible. Here are 10 things that we have found help create a positive, creative, and collaborative office...

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How to Do an Online Rebrand - Iowa Health System is now UnityPoint Health

Take a quick peak into the workings of online rebranding. From online marketing to social to web design and development, Blue Compass had the pleasure of helping Iowa Health System transition its identity to UnityPoint Health - online of course.

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Six Facebook Changes That Should Be on Your Radar

The Facebook landscape is constantly evolving, so it's important for marketers to stay informed. Here are six Facebook changes that should be on your radar.

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How to Optimize Your YouTube Videos for SEO

If you want your videos to perform well online, you need to invest the necessary time and resources in defining your video marketing strategy. Here are five tips to help you optimize your YouTube videos for SEO.

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Four Online Marketing Risks Worth Taking

The web is a medium of unlimited opportunities and exciting new ideas where bold risks can really pay off. Here are four great web marketing ideas most brands aren't trying...

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Four Apps to Help You Create Visual Content on the Go

Visual content is becoming one of the most powerful tools for increasing engagement, shares, comments and more in social media. Brands must make their content visual and vivid to stand out in an overly saturated marketplace. Here are four apps you can use to create awesome, visual content on the go.

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Valentines for Web Geeks

Do you have a special web geek in your life? Instead of giving an ordinary card this year, share a geeky valentine with that special someone in your life. Try the new microcontent sharing tool we've added to our blog that allows you to share a snippet of text or an image.

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10 Benefits of Google+ Communities for Brands

Google's latest offering Google+ Communities offers brands a fresh way to connect with users while increasing brand awareness, building relationships, and developing brand authority and trust. Here are 10 ways your brand can benefit from actively participating in Google+ Communities.

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The 8 Best Designed Title Sequences

The opening title sequence of a movie or TV show is the perfect canvas for great design. The opportunity to compliment text with memorable moving images is a designers dream. Here are 8 really good examples of unique title sequence designs to inspire your design eye...

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